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Carlos Lagos
esen

2022

Motor Online

The income-update flow, from 35% to 18% drop-off.

Banco Ripley

A redesign of the income-update flow for Chile and Peru. I led the whole project: I started by researching users who had abandoned the flow and finished by delivering validated prototypes.

I worked with UX Writing and the design system owner so the result would hold up inside the system rather than beside it.

35% → 18%
form drop-off
US$2.5M
incremental annual revenue
1.9×
completed simulations per session

Role — Product designer, end to end

Private

The screens for this project are private

← Work

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These screens are from products I designed while working for other companies. Showing them to someone who's genuinely looking isn't the same as leaving them open to the internet, so I'd rather know who comes in.

I'll email you a link, and that's it.

I store your email and the date you came in, nothing else. I don't share it and I won't add you to any list.